The Minister of Commerce is working to improve the implementation of intellectual property laws to fight against fake products. The commitment was made after a request by Unilever Cambodia.
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Unilever Cambodia CEO Doy Concha said the company faced competition at lower prices from fake imported products.
Combating fake products also helped users avoid harm to their health, he said.
Commerce Minister Pan Sorasak asked CamControl, a unit under the ministry in charge of controlling imported products, to follow up on the fake Unilever products in the market.
Seoung Sophary, spokeswoman at the Commerce Ministry, recognised there was trafficking of fake products on the markets and said that strengthening intellectual property law in the fight against fake products was the way to build the confidence of investors in the country.
“Unilever is just one case. There are many other fake products,” Ms Sophary said.
“Big companies that register their products in the country such as Unilever want to maintain the reputation of their products so they ask the ministry to help.”
Most fake products that have been confiscated are the popular brands such as wine and cosmetics, according to Ms Sophary.
She added that people trading in fake products will face criminal prosecution.
The Commerce Minister also asked Unilever Cambodia to consider branding its name in the Khmer language to make the original products on the market differ from the imported fake products and make it easy for CamControl to conduct checks.
Hubert Staberhofer, the director of UNOPS Cambodia, said recently that selling fake goods was a profitable business and affected many aspects of life.
“The profession and selling of counterfeit goods is a global multibillion-dollar business. It affects many parts of life including the food we eat, the medicine we take and the means we travel,” he said.
“One government alone cannot resolve this. It needs cooperation of all sectors – the state, society, development partners and the private sector.”