In celebration of their silver milestone, the Asian Television Awards is set to hold a glamorous and prodigious celebration fit for the occasion. During a press conference held yesterday at Lyve Inc Hotel & Residence, the Kingdom’s capital, Phnom Penh, was tapped as the host country for the prestigious awards ceremony.
Well known for supporting promising and upcoming talents in Asia’s entertainment industry, the committee selected Cambodia as the host country, a first in its 25 years of existence. While a venue will be disclosed at a later date, the statement said the event will be held from January 15 to 17 next year.
Since its founding in 1996, the reputable awards ceremony has been held annually, giving well-deserved recognition of excellence to artists and individuals in front and behind quality television productions.
Distinguished in the Asia Pacific region as a ceremony that continually celebrates professionals in the media industry, the Awards receives numerous entries from more than 100 broadcasters in the countries of India, China, Mongolia, Hong Kong, Sri Lanka, Taiwan, Australia, New Zealand, Cambodia, Vietnam, Thailand, Malaysia, the Philippines, Indonesia, Singapore, Korea, Japan and Kazakhstan.
The three-day festivity will kick-off with the categories of Technical and Programming which comprises 35 awards in total. Talents behind the scenes and programme categories covering news, documentaries, sports, general entertainment and kid’s content will be honoured by the committee for their dedication to and hard work in the industry.
On the second day, Entertainment and Performance contributions, which is the Festival’s main event and which covers 16 awards, will take over the spotlight. On the last day, a public concert will be held for the viewers’ pleasure alongside artists participating in the Award.
The event will be produced and broadcasted in collaboration with Bayon TV and will also be live-streamed on the Asian Television Award’s official Facebook page. It is expected to rack up 500 million viewers across the region’s extensive network.
In light of the current global health crisis, chairman of the Asian Television Awards Lee Keen Whye, in assurance, said: “We are conscious of the impact of COVID-19 and safety measures including social distancing have been taken into consideration.”
With more than 300 international guests coming from Asia-Pacific countries, acclaimed filmmakers and TV programme producers, actors and TV hosts and presenters, directors and other industry personnel are expected to grace the red carpet of the much-anticipated festivity.
- Tags: Asian Television Awards