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Digital Classifieds Group welcomes new family member, banlao.la

Phan Soumy / Share:
Banlao.la is a newly launched property-dedicated website in Laos. Realestate.com.kh

Digital Classified Lao Sole, an operator of Lao’s leading shopping website, www.yula.la, has just recently launched a new website www.banlao.la, a property-dedicated website that aims to help property seekers looking for homes or office space easier and property sellers to close deals quicker.

Banlao.la is a platform that allows real estate buyers, sellers, renters, and investors to look for and to list properties across the Lao PDR for free of charge. Banlao.la is operated in three different languages including Lao, English and Chinese. Yula.la, on the other hand, receives around 3000 online shoppers per day (100,000+ per month), looking for real estate for sale and rent, new and used cars, motorbikes, electronics, furniture, jobs, financial services, insurance, and almost anything else. Yula.la has been the leading online marketplace in Laos since 2012.

With the new website, users will experience a world-class platform, which will not only focus on Lao property seekers but also target international investors searching for investments and rental options in Laos – targeting countries such as China, Vietnam, Korea, Japan, Thailand, Europe and other markets with a keen interest in Lao investments.

Digital Classified Lao Sole is a subsidiary of Digital Classifieds Group (DCG), a rapidly-growing online classifieds business founded in 2013 in Australia. DCG is currently operating in five different countries, including Cambodia, Papua New Guinea, Fiji, Mongolia and Laos.

DCG CEO and Director Mathew Care said, “DCG is very excited to be launching Banlao.la real estate portal to compliment the leading general classifieds website on Laos Yula.la.”

“Banlao.la is part of DCG’s strategy to focus deeply on the new markets we enter. We would rather create dominant businesses in a small number of critical markets than expand in a superficial way without capitalising on the opportunities in each market,”  he added.

“Banlao.la was originally named laorealestate.la in Laos. However, the team at Yula.la launched the country’s first-ever specialised real estate show under the laorealestate.la banner, since this event, we have decided to rebrand to banlao.la instead of laorealestate.la, because we believe this brand is more memorable to the local Lao market,” said James Whitehead, CEO and Director of Yula.la

A main focus of banloa.la is to make life easier for Lao property buyers, sellers, and lenders, he added.


Phan Soumy is a content writer at Realestate.com.kh


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