The twelfth Indonesian Trade and Tourism Promotion (ITTP) expo, an initiative of the Indonesian Embassy to bring Cambodia and Indonesia closer, will be a boost for a myriad of sectors in both countries, said Sudirman Haseng, Ambassador of Indonesia to Cambodia.
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“ITTP 2018 will host 45 Indonesian companies, 29 importers and distributors of Indonesian products in Cambodia and 14
well-known Indonesian universities. We expect 5,000 visitors at this year’s event.
“It is an annual integrated promotion activity organised by the embassy since 2006. It is part of our efforts to boost bilateral cooperation in various sectors between Indonesia and Cambodia as well as to promote people-to-people contacts, bringing Cambodia even closer to Indonesia,” Mr Haseng said.
Besides trade, the expo will also focus on cuisine, culture, fashion and education, Mr Haseng said, adding that the main goal is to connect people and businesses from both countries.
This year’s ITTP will boast presentations, business matching events, an education fair, cultural performances and art workshops.
Indonesian products will be displayed, including handicrafts, traditional clothing, foodstuff and pharmacy products.
Avi Dewani Sari Harahap, first secretary of the Indonesian Embassy in Phnom Penh, said that a business meeting will be held at the Cambodiana Hotel on Sept. 27 prior to the expo. She said businesses from a variety of sectors will participate, including handicrafts, automotive spare parts, food and beverages and pharmaceuticals.
She said that the embassy is also organising the visit of 25 Cambodian businessmen to Indonesia, where they will partake in the country’s biggest trade fair.
“There is increasing interest among Indonesian companies to join ITTP,” Ms Avi Dewani said.
“There will be 45 companies at the expo who see great potential in the Cambodian market. They are attracted by the country’s solid economic growth,” she added.
In 2017, trade between Cambodia and Indonesia amounted to $542 million. During the first half of 2018, trade equalled $318 million, an increase of 8 percent.
The ITTP trade show will be held at the Diamond Island Exhibition and Convention Centre on Sept. 28-30.