Accor brings Raffles brand to India with two new hotels

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The Accor leadership team with Sébastien Bazin, Chairman and CEO of Accor (second from left). Supplied

Accor announces two majestic hotels in India – Raffles Jaipur and Raffles Udaipur – in the presence of Accor Chairman & CEO Sébastien Bazin and owner, Ratankant Sharma.

The iconic Raffles brand is synonymous with luxury and extraordinary adventure and this announcement signals a new direction for Accor in India, with a stronger focus on luxury and premium brands. Both hotels will deliver a palatial experience in an extraordinary setting along with the famously discreet and personalised Raffles service.

Raffles is renowned for setting the standard for luxury hospitality for over 130 years. With 13 properties across 11 countries, each Raffles hotel represents a carefully curated experience in the most distinguished addresses in the world. Since joining the Accor network in 2015, the brand has undergone a renaissance, with a strong pipeline that will see the portfolio double in the next few years.

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India’s state of Rajasthan is unique for its rich heritage and tradition and is famous for its spectacular palaces and forts, which makes it the perfect setting to continue the Raffles legend. Jaipur forms part of the culturally rich tourist circuit known as The Golden Triangle, which comprises New Delhi, Agra and Jaipur; while Udaipur is a natural extension of this, given its proximity to Jaipur. Both cities are renowned as epicentres for the highest levels of luxury, so it makes sense that the Raffles brand will make its presence in both. For the well-travelled, both Rajasthan and Raffles represent a perfect confluence of adventure, luxury, gastronomy and discovery.

Commenting on this historic occasion, Sébastien Bazin, Chairman and CEO of Accor, said: “It is with immense pride that we announce the arrival of the Raffles brand in India, a hallmark of luxury and sublime service in a country that is famous for delivering luxury at the highest level. With our strategic partners, we look forward to providing an oasis of calm and charm in two of the most incredible destinations in India.”

“Today’s signing of the Raffles Jaipur and Raffles Udaipur marks an historic moment for Accor in India and certainly for tourism in India,” said Jean-Michel Cassé, Chief Operating Officer (COO) – India and South Asia, Accor. “We are seeing increasing demand for luxury travel in India and are looking forward to expanding Accor’s globally renowned portfolio of luxury brands in this incredible country. The addition of the iconic Raffles brand signals a new era for our group.”

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